The Challenge Your World Blog

China has drafted a set of mandatory environmental measures that would apply to Chinese outbound investors, The Wall Street Journal reports today (China Plans Environmental Rules for Companies Investing Overseas):

"According to the report, the new rules would require Chinese companies to conduct environmental impact reviews on overseas projects, take measures to protect the environment on all projects (such as including facilities for sewage and waste treatment), abide by China’s international environmental treaties and pay for any environmental damage that results from their projects." It’s an open question as to how  China really can supervise [...]

My name is Tom Jones (no, I don't sing) and I am founder of Challenge Your World, or CYW as we call it internally. When the CYW team suggested that it would be a good idea that I create a Blog, I said “sure, ok”.  Besides, how hard could it be to write a few hundred words a week?  Well, I quickly realized that writing 200 to 300 words is, in fact, easy.  The problem was writing something that would actually be something between interesting and useful.  So I did what every 20- and 30-something would do: I looked to Lord Google to find answers.  After spending what felt like too much time trudging through “How to Blog, by So-and-so”, “Blogging to [...]

Challenge Your World is entering a new phase in its young existence. Over the past few weeks, I’ve taken the time to reflect on what Challenge Your World means to me as the Managing Director, and what it means to me as a person – an uprooted Californian who spends most of his free time either paddling around the Pacific or biking up the mountains in south Orange county. As the Managing Director, Challenge Your World is about challenging the status quo.

We’re about challenging the ways of traditional business – showing the world that next generation companies can restore balance to the environment, improve the lives of people and still make a

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It’s great pleasure to announce the launch of our video section Challenge Your World 20/20 20 video artists put forward 20 crazy ideas that solve environmental issues, transform the world or push ourselves to think differently — five of them are already there! Check them out! Challenge Your World 20/20 is a partnership between Challenge Your World and Motionographer, the incredible source of inspiration for filmmakers, animators and designers. If we’re going to transform the world we have to push ourselves to think differently — so these videos reject the status quo, explore crazy ideas, and blast beyond boundaries. Want to be part of the video [...]

We are currently in the process of revamping our blog. Martin, our director of interactivity, asked me to come up with categories for our content. So charged, I put my brain on and got down to work. I studied communication while pursuing a major in sociology, and, coming from a theatre background, have always been fascinated by how language shapes perception. Since we started Challenge Your World, I have never been so immersed in the world of the web and thinking about how the design and content of a website shapes the user’s experience, and just how challenging it is to be intuitive on the world wide web when you are starting a new project. We [...]

"Do you have a million things to do and unsure where to start?" Isn't how it feel when you have an idea and want to make it happen? Staying focused is clearly a must. This is how Steve Martile, a Life Direction Coach, started his blog post this week: " Being focused is more of an art than it is a science." It is definitively an art. Having an idea is the easiest part. To go beyond and acheiving it is the core issue. You have to stay focused all the way long and pick your fight. Here's Steve' 9 practical ways to Stay Focused (more details on his post) 1. Choose one or two objectives for the year. Too many objectives for scatters your focus, [...]

 "Companies are not yet structured to deliver moral or ethical results - they are encouraged to grow and deliver “shareholder value” (read money) which is a numb and narrow measure of value." That's what Joshua-Michéle Ross said yesterday in the second part of his series “The Question Concerning Social Technology”, on O'Reilly Radar web site, a leading emerging technologies blog. He is questioning the amorality of corporations, that is, them being neither moral nor immoral, being outside any particular code of morals. He starts being concerning about personal data in an era of Web 2.0. He thinks government and companies collect information that [...]

Finding a generic set of criteria to assess any the sustainability of any business isn't easy. There's many different frameworks and each of them works best in different contexts (services, products, resource management, etc.). Just watching Cameron juggle them all in his head is kind of impressive. I appreciated this post from Daniel Goleman on Leading Green - Sustainability and the Logic of the Perpetual Upgrade

"But the state-of-the-art comes when a company realizes that no single move or set of changes makes a company "sustainable," but rather that sustainability is a philosophy of continually finding ways to improve the company's ecological

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